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Press Release

Success at the Advanced Tasting Room Strategies Conference

February 1, 2006 - Rohnert Park, CA - A tremendous amount of timely information was shared with 100 plus winery representatives who attended the 2006 Advanced Tasting Room Seminar. The number of attendees was not overwhelming but the quality was excellent. Everyone who attended was extremely focused on learning and accomplishing their business goals.

This is a two-day annual event and draws people from across the United States and Canada who are serious. Business of all sizes were represented from small boutique wineries to large clubs for cruise lines and multi-million dollar corporations. Shipping compliance and hints on successful marketing were the focus in the seminars. Exhibitors presented gift store jewelry, trinkets, gourmet foods and almost every wine club software provider was represented. www.wineprofits.com

Active Club Management was a first time exhibitor at the event. To date, our customer base has been expanding through word of mouth. Once businesses try our service, they tell their friends and we have been able to take advantage of the viral growth. Our customers wanted to meet us face to face so this was a great opportunity to meet them as they attended the seminars, stated Theresa Dorr, Active Club Management. We are impressed with the attendees and have signed up several new customers for our service. We look forward to attending in 2007.

Unlike all other wine club solutions, Active Club Management provides an affordable start-up fee, provides excellent service at no additional cost and only charges a low transaction fee. This allows wineries of all sizes to use a multi-million dollar solution at a rate they can afford. When we researched the industry we found the prices for the software were expensive and did not offer the scalability, security and features that were needed stated Dorr. Active Club Management solves that problem.

Attending the Advanced Tasting Room Strategies is highly recommended by attendees and exhibitors for individual who are planning or working with wine clubs and tasting rooms.

About Active Club Management: Active Club Management offers an affordable and powerful solution for wine club management. Serving over 100 clubs in boutique operations and large, multi-locations organizations Active Club Management is customized to the needs of each business. The solution works like a personal club assistant and is specifically built to offer seamless integration with other accounting, POS, Inventory and shopping cart solutions.

For more information, visit www.activeclubmanagement.com

Press contact:
Theresa Dorr
Active Club Management
Tel: 925-447-CLUB (2582)
Toll Free: 1-866-450-CLUB (2582)
theresa@activeclubmanagement.com
www.activeclubforum.com

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