Theresa Dorr appointed to the Eastern Winery Exposition Steering Committee
Livermore, CA - May 5 2011: Theresa Dorr, President and CEO of Active Club Management was pleased to be appointed as a member of the steering committee for the Eastern Winery Exposition to debut in March 2012 in Pennsylvania.

The opportunity to contribute to the creating an event that offers a one-stop-shop for wineries is a challenge but the experience that the committee brings will make sure that we provide a wide variety of solutions. From vineyard management to QuickBooks, clubs and seminars it is sure to be packed with solutions for everyone.

Tasting room profitability and wine clubs are my specialty said Dorr. Active Club Management has been able to reduce operations costs of programs by up to 40% as well as increase club retention by 200% and I can't wait to share the information with wineries in the Mid-Atlantic and Northeastern.

I have previously been a host, moderator and speaker for events in the Microsoft industry, ATT communications and Silicon Valley. Brining that expertise to the Wine Industry for 10+ years I am pleased to be selected and have my experience recognized in this industry. I want the event to provide each attendee with information they can take away and immediately make a positive impact on their business. And, I want it to be fun!

If you work in a winery or wine store and are looking for information to support your business, be it vineyards to tasting rooms please tell us what you want to see.

To learn more about the Eastern Winery Exposition: http://www.easternwineryexposition.com/   
Learn more about Active Club Management: www.ActiveClubManagement.com